Privacy Policy

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I. Introduction to Our Products and Services
II. The Types of Data That We Obtain and Use
III. How We Use Personal Information
IV. Data Collected On Our Website
V. How We Work With and Share Data With Third Parties
VI. Cookies, Web Pixels, and Similar Technologies
VII. Your Choices and Opt-Out Rights
VIII. Security and Data Integrity
XI. Other Compliance Statements
X. Contact Us With Questions or Concerns

I. Introduction to Our Products and Services

ClydeBank Media is a book publisher and retailer. All data—including both personal and non-personal information—that we collect is based on the administration of these services. Most of the information that we handle is collected on this website from customers and users interested in the products and resources that ClydeBank Media offers.

We also collect certain information when you visit our website (hosted at www.clydebankmedia.com) as described in the below section titled “IV. Data Collected On Our Website.”

At ClydeBank Media we believe that consumers should have choices regarding the ways in which their data is collected and used, and the ways in which companies use this data to market to them.

If you are reading this policy to learn how to remove your information from the ClydeBank Media contact database, please go to the below section titled “VII. Your Choices and Opt-Out Rights.”

Read on for our entire Privacy Policy, or skip right to our contact information.

II. The Types of Data That We Obtain and Use

ClydeBank Media receives most of the data we use directly from our customers and users of our site. From time to time, ClydeBank Media also uses “business to business” data, which is obtained from a number of sources, including public directories, filings and publications, surveys, and subscriptions. We also may obtain data through public sources, such as census data and other public records.

Some of the data we receive and use is classified as Personal Information (“PI”) or is linked to PI. PI includes, but is not limited to name, postal address, telephone number or email address.

We also collect certain information when you visit our website (hosted at www.clydebankmedia.com) as described in the below section titled “IV. Data Collected On Our Website.”

If you are reading this policy to learn how to remove your information from the ClydeBank Media contact database, please go to the below section titled “VII. Your Choices and Opt-Out Rights.”

III. How We Use Personal Information

ClydeBank Media uses personal information for business and marketing functions.

• We collect personal information from customers to fulfill orders made through our site.

• We collect personal information for the purposes of marketing via email, SMS messages, and direct mail.


Personal information collected for marketing purposes is done so in a transparent manner, and with the consent of the user or customer. We do not share personal information with other parties outside the ClydeBank Media network, and opting-out of these programs can be done easily and quickly with none of the relevant data being stored.

If you are reading this policy to learn how to remove your information from the ClydeBank Media contact database, please go to the below section titled “VII. Your Choices and Opt-Out Rights.”

IV. Data Collected On Our Website

This website is primarily directed to individuals or businesses that may wish to purchase our products, utilize our resources, or contact our company. We also welcome consumers who want to learn more about our organization and policies.

When you access this website or engage with us by email, we may collect the following information:

Personal Information
When you provide us with information through our website, such as to request or download information, sign up for a newsletter, event or service, or log in to a service or application we provide, we may request and you may provide certain PI to us. We may use your PI for any relevant business purpose, including to administer your account and provide you services, to send communications and administrative emails, to respond to your inquiries, and to send marketing and product update messages. We may also use it to analyze how customers are using our website or services.

Non-Personal Information
Whether or not you sign up for an account or provide us with Personal Information, we may collect other, non-personal information when you visit our website. This may include:

• The type of browser and operating system you have used to access the website, a time-stamp, and other browser or device information

• Your IP address (which is a number automatically assigned to your computer when you access the Internet and can be used to derive your general geographic location)

• Your clickstream data and any URL referral information (such as any website or social media platform that referred you to our website)

• What part(s) of our website you visit, click and view, and how long you view it

• A unique identifier, which we may associate with a cookie, device identifier or similar technology

We may collect or store the above information by using cookies, web beacons, and similar technologies, and may target or retarget ads to you using those cookies, device identifiers, or similar technologies, when you browse the Internet or use your mobile device. We may combine any information including Personal Information you provide to us.

While we would be sorry to see you go, you can unsubscribe from our corporate emails by accessing the “opt out” or “unsubscribe” (or similar) link we provide in the footer of each email that we send. Keep in mind, however, that even if you delete your account, we may retain your Personal Information to comply with laws, prevent fraud, resolve disputes, troubleshoot problems, assist with any investigations, enforce our agreements and policies, and take other actions permitted by law.
Note that even if you unsubscribe or opt-out, we may still send you communications related to your use of and transactions with our services as appropriate.

If you are reading this policy to learn how to remove your information from the ClydeBank Media contact database, please go to the below section titled “VII. Your Choices and Opt-Out Rights.”

V. How We Work With and Share Data With Third Parties

ClydeBank Media may share data, including Personal Information and Data Segments, as follows:

Agents and Service Providers
We may share data, including PI and Data Segments, with agents, business partners and service providers who work on our behalf, or to help us provide services requested by our customers, including to perform any of the services described in this Privacy Policy. We may do so, for instance, to help send or target advertising on behalf of our clients (or ourselves), for analytical purposes, to measure campaigns, or inform future campaigns. We may do so to facilitate the sending of display media, email, or other requested services.

Partners
We may share data, including PI and Data Segments, with business and data partners (such as business partners who provide to marketers their own applications or data services) or with clients, to help provide more tailored advertising and for analytical purposes.

Corporate Transfers
If ClydeBank Media or its significant assets are purchased by another entity, our data will likely be transferred to that entity, including for due diligence prior to any such potential purchase.

Affiliates and Subsidiaries
We may share some or all of the data in our possession with affiliated or subsidiary companies within the ClydeBank Network. At this time, there are no companies that meet this description.

As Required by Law or to Protect Any Party
ClydeBank Media may disclose data if we believe in good faith that such disclosure is necessary to

(a) comply with relevant laws or to respond to subpoenas or warrants served on us or
(b) to protect or otherwise defend the rights, property or safety of ClydeBank Media or any other party

Data We Collect on Our Website
We use data that you provide to us on our website for business and marketing purposes.

For instance, if you provide us with your name and email address with consent that we may contact you, we may put your into our contact database and send you newsletters about our company, our products, other products we feel may interest you, and events. We will always provide a way for you to opt out of these emails, usually through a link in the email footer.

If you are reading this policy to learn how to remove your information from the ClydeBank Media contact database, please go to the below section titled “VII. Your Choices and Opt-Out Rights.”

VI. Cookies, Web Pixels, and Similar Technologies

This section provides more information about cookies and similar technologies that we may use, and how they work.

Cookies
ClydeBank Media uses cookies. Cookies are small text files that websites and other online services use to store information about users on users’ own computers.

Cookies can be used to store sign-in credentials so that you don’t have to enter them each time you return to a website, or to store other information to make web viewing more customized or efficient upon future visits. Cookies also may store a unique identifier tied to your computer so that web services and content and advertising networks can recognize you across visits to different websites.

We use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to:

• Understand and save user’s preferences for future visits.

• Keep track of advertisements.

• Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future.

You can configure your internet browser to warn you each time a cookie is being sent or to refuse all or certain cookies completely. However, this may interfere with the functionality of your web browsing or your ability to fully use many websites.

Pixels or Web Beacons
Pixels or web beacons may also communicate information from your Internet browser to a web server. Pixels can be embedded in web pages, videos, or emails, and can allow a web server to read certain types of information from your browser, check whether you have viewed a particular web page or email message, and determine, among other things, the time and date on which you viewed the Web beacon, the IP address of your computer, and the URL of the web page from which the web beacon was viewed.

We sometimes work with third parties to enhance our services (e.g. for purposes of retargeting and tailoring ads, or placing browser cookies). These partners may set and access their own cookies, pixel tags and similar technologies on your device, which may have cookies with varying expiration period. Those partners may, likewise, collect various types of anonymous or de-identified information about your browser, device, or browsing activities through use of these cookies.

We also may place cookies when you open an email that we send, in order to help understand how email recipients respond to email campaigns, or to learn more about those recipients.

When you visit our website, we may place cookies to help us target or re-target marketing to you when you visit other websites or web or mobile applications—for instance, to tell you about our services, events and other information about our company.

VII. Your Choices and Opt-Out Rights

Opting Out of ClydeBank Media’s Contact Database

There are a few ways that you may opt out of our contact database.

Direct Request
Click here to directly email us with your opt-out request, or use the contact information located at the end of this policy to submit your request.

We will honor all opt-out requests within seven (7) business days from receipt. If you choose to opt-out using this method, please include the name and associated email address and/or phone number you would like removed. This data will be permanently deleted from our contact list and will not be reinstated unless you choose to opt-in to our contact database again.

If, however, you choose to purchase one of our products or services, we may contact your regarding details of your order as necessary and appropriate.

Unsubscribing from Our Emails
When we send an email to you we will provide a way for you to opt out of receiving emails from us in the future. This option will appear as an “unsubscribe” or “opt out” link in the footer of the email. Clicking through this link will remove your name and email address from our contact data base immediately and permanently. This information will not be reinstated unless you choose to opt-in to our contact database again.

Please note that unsubscribing from our emails will not remove your phone number from our contact database. To remove your phone number from our contact database, send us a direct request here, or follow the instructions below.

Unsubscribing from Our SMS Messages
The SMS messaging services we use include unsubscribe controls for our subscribers. If you would like to stop receiving SMS marketing messages from ClydeBank Media, simply reply “STOP” to any message and your phone number will be permanently deleted from our SMS contact database. You may also request that we manually remove your information from our contact database by using this form.

Please note that unsubscribing from our SMS messages will not remove your email address from our contact database. To remove your email address from our contact database, send us a direct request here, or follow the instructions above.

Opting Out of Online Targeting
If you wish to opt out of other third party ad platforms and ad networks (including ones we work with and may have transferred data to in the past), we recommend visiting the opt-out pages offered by the Network Advertising Initiative and the DAA’s AboutAds program.

Access the opt-out page here.

Opting out through the above methods will cause one or more opt-out cookies to be set on your browser or device, to indicate that you have opted out. Opting out in this way won’t prevent you from seeing ads; but it will in many cases lead the companies listed to stop customizing ads based on inferences they have made about you or your interests.

Please note that opt-outs made in this way are browser-specific, so opting out on one browser will not affect a second browser or device that you use. For the same reason, if you buy a new device, change browsers or clear all cookies, you’ll need to perform this opt-out task again.

VIII. Security and Data Integrity

ClydeBank Media takes steps to ensure that the data we possess is housed and transmitted securely. These steps may include various methods of physical and electronic security, firewall protections, encryption and hashing of data, and access controls to PI. However, neither we nor any platform can guarantee 100 percent safety from hacks or illegal intrusion, so this Privacy Policy does not guarantee against that possibility.

XI. Other Compliance Statements

California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared.

See more here.

According to CalOPPA, we agree to the following:

• Users can visit our site anonymously

• Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website

• Our Privacy Policy link includes the word “Privacy” and can easily be found on the page specified above

• You will be notified of any Privacy Policy changes on our Privacy Policy page

You can change your personal information:

• By emailing us

• By logging in to your account

How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

We do not specifically market to children under the age of 13 years old.

Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe.

Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

• We will notify you via email within 7 business days

• We will notify the users via in-site notification within 7 business days

We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law.

This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:

• Send information, respond to inquiries, and/or other requests or questions

• Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CAN SPAM, we agree to the following:

• Not use false or misleading subjects or email addresses.

• Identify the message as an advertisement in some reasonable way.

• Include the physical address of our business or site headquarters.

• Monitor third-party email marketing services for compliance, if one is used.

• Honor opt-out/unsubscribe requests quickly.

If at any time you would like to unsubscribe from receiving future emails, follow these steps.

X. Contact Us With Questions or Concerns

If you have questions or concerns about ClydeBank Media’s privacy efforts, this policy, or our products or services, please contact us:

Online at:
www.clydebankmedia.com

Via post:
ClydeBank Media LLC
P.O. Box 6561
Albany, New York 12206
United States

Via email:
support@clydebankmedia.com

Via phone:
888-386-2624

You may also contact us directly using this form.

Effective 2018-1-1
Last Edited on 2018-04-24
Previous Update 2018-04-17

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